Representation. Cultural representations and signifying practices
| Type of publication: | Book |
| Citation: | Hall1997 |
| Year: | 1997 |
| Publisher: | Sage |
| Address: | London |
| Note: | Stuart Hall, the key protagonist of the Cultural Studies, integrated the argument of “cultural practices” as constitutive for meaning into media studies, firstly by opening in the 1980 the transport model of media for “signifying practices”. The production of media as well as their usage depends on encoding and decoding activities within or by cultural practices (1980, p. 130; 1997, p. 36). Within cultural practices he describes “modes of reading” or positions of reading, which are the "dominant-hegemonic position", "negotiated position", „oppositional position” (1980, p. 136). In the tradition of Cultural Studies the interrelationship of (a) social structures, (b) the “conditions governing the continuity or transmutation of structures”, the structuration, and (c) the reflexive capacity of the media user was considered by means of Giddens’ stucturation model, to which the Hall contributes the operazionalization of signifying practices (e.g. modes of reading) and cultural practices of media use. |
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| Total mark: | 0 |
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